Crisp Voices Blog
Make your Mobile Ads Unforgettable with Add to Calendar
Promoting your movie launch, TV show premiere, or big sale via mobile advertising will increase brand awareness, create brand preference, and influence purchase intent. Now you can turn intent into reality by tapping the power of the mobile device with Add to Calendar. Crisp's new Add to Calendar ad feature allows you to prompt consumers to add your event to their calendar -- making it unforgettable.
Perfect for movie studios, media companies, retailers, and even CPG advertisers promoting a product launch, Add to Calendar invites consumers to add your event to their calendar directly from the ad itself. After tapping to add to calendar, the consumer is asked to agreed to subscribe to your calendar and the event is added directly to the calendar on their device. Add to Calendar is available for browser-based campaigns running on iOS devices.
Watch how it works:
Make Add to Calendar part of your next mobile campaign. Contact Crisp Sales.
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